Capture visual attention and leverage what it reveals about human performance. Whether you’re looking at surgeons in an operating room, pilots in a simulator, athletes, or control room operators, eye tracking reveals the tacit knowledge attached to how they perform their tasks, allowing you to utilize this insight.
Capture the visual behavior of a person performing a task in a natural setting.
Watch with gaze overlay to understand what happens while they’re performing the task.
Identify areas for improvement in the process, environment, or behavior of the person to improve future outcomes.
“This is the first time we can actually get data on visual human information collection... and we can use this data to optimize training procedures, we can also optimize operative procedures.”
Productivity and Quality
Consistency and efficiency are essential when it comes to productivity and quality assurance. Eye tracking allows you to see another layer of detail in the way your business operates, which helps you pinpoint ways that processes can be improved, errors reduced, and waste identified and removed. This information can also be used to create more effective onboarding material and improve quality and consistency across workplace operations.
Safety and Risk Assessment
A lack of situational awareness and lapses in concentration are major drivers of workplace accidents. Eye tracking allows you to tap into workers’ visual attention and identify why these things occur. This information can help you fix elements of a workspace that hinder safe operations and train staff to be more aware of their surrounds and potential hazards.
We spoke to Dr. Miyazaki about how he combines eye tracking with his teaching method to bring a realistic experience to his students both near and far.
Read the post